Every business is on a digital transformation journey, though they may not realize it. In its simplest form, digital transformation is the process of using technology to create new or improved business processes. However, undertaking a total digital transformation project for your business can be daunting, as it requires a complete rethinking of how a business operates. The good news is that there are plenty of resources available to help businesses make the transition. From consultants and software providers to online articles and webinars, there is no shortage of advice for companies embarking on a digital transformation journey. So what does a digital transformation journey actually mean? And how to start the digital transformation with it?
Here are some essential steps to make sure your journey is a success. By following these guidelines, you’ll be able to improve your business and stay ahead of the curve in today’s constantly-changing technological landscape.
Why Should You Embark on a Digital Transformation Journey?
There are many reasons why your business should embark on a digital transformation journey. First and foremost, it will help you keep up with the competition. In today’s business world, companies that don’t embrace digital technologies quickly fall behind. Furthermore, a digital transformation journey will help you improve your customer experience. By adopting new technologies, you can make it easier for customers to interact with your company and improve their overall experience. Finally, undergoing a digital transformation will help you boost your bottom line. By streamlining processes and improving efficiency, you can save your company money while increasing profits.
Therefore, making the decision to embark on a digital transformation journey is not one to be taken lightly. You can’t just purchase a new software platform, for example, and be done with it. You have to think about how this new technology will change the way your people work together and interact with customers. How will it affect your business model? What other processes and systems need to be changed in order for the new technology to be successful
The Four Pillars of Digital Transformation
There are four pillars of digital transformation that we see today: IT uplift, digitizing operations, digital marketing, and digital businesses. All four are part of most companies’ digital transformation journey. Below we outline the four pillars and how to invest properly to set yourself up for success.
IT uplift
For many companies, digital transformation starts with upgrading the company’s IT infrastructure as well as mobile infrastructure, data lakes, and the cloud. Essentially, this is an opportunity to use the budget allocated to “digital initiatives” to modernize IT and communications platforms within your enterprise. When completed, an IT uplift provides your company access to up-to-date tools that offer increased employee efficiency, lower IT maintenance costs, and increased employee satisfaction.
For example, a study from Spiceworks showed that 91% of businesses experienced increased employee productivity after implementing new IT products or services. In addition, nearly half of businesses (48%) reported that they saved money on their IT budget thanks to these new solutions. Furthermore, employees are often more satisfied with newer technologies since they can be more user-friendly and efficient. As a result, an IT uplift can provide a wide range of benefits for businesses of all sizes.
Read more: https://magenest.com/en/digital-transformation-journey/
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