Skip to main content

Webinar 2022: Driving Success with Next-Level B2B eCommerce Customer Experience

 The topic of customer experience (CX) had become increasingly crucial in the boardrooms of B2B companies worldwide. According to McKinsey's research, upgrading a customer's experience from average to exceptional resulted in a 30 to 50% increase in KPIs, such as the probability of renewing or purchasing another product.


However, only 14% of significant B2B companies had truly prioritized CX, profoundly embedding it in their corporate culture. This fact indicated that B2B organizations had significant work to do to become more customer-focused. Nonetheless, it also presented a chance for B2B companies to distinguish themselves from their competitors and increase profitability by offering a superior customer experience.


Magenest webinar


To help businesses uncover these opportunities, Magenest hosted the webinar "Drive Success with Next-Level B2B eCommerce Customer Experience." In this webinar, experts from Magenest and Adobe Commerce discussed the realities of customers' increasing expectations on the B2B buying journey and how to build the most customer-centric B2B eCommerce system.


The webinar covered these main topics:


Increasing expectations from B2B customers

Explored market trends and realities about customers' increasing expectations towards the B2B buying journey and experience.


Building a customer-centric B2B eCommerce journey

Understood the new B2B customer journey and learned what could contribute to a convenient B2B eCommerce buying experience.


B2B eCommerce transformation with Adobe Commerce

Explored how Integrate AV – an Australian B2B merchant successfully delivered a next-level customer experience through digital transformation.


The webinar ended successfully with various positive responses from attendees.


Follow Magenest for more events with valuable insights for your eCommerce long-term growth!

Comments

Post a Comment

Popular posts from this blog

16 ECOMMERCE MARKETING IDEAS FOR PROMOTION OR CAMPAIGN BUSINESS

  If you are wondering how to make your online store visible on the screen of potential customers on a regular basis and impress them, our answer is to come up with eCommerce marketing ideas. Implementing creative strategies and ideas every day will help you choose which ones work best to attract customers and drive sales. Your online store is ready to go. eCommerce platform. Products list. Payment gateways. Personnel. Page loading speed. Categories. And so on. Wait! You seem to have forgotten something… How can people find out about your website? Don’t forget that potential customers don’t naturally come to your store to visit and buy products. And even if you have prepared an advertising plan, the content that is not prominent will be very difficult to attract. If you’re confused, don’t skip today’s tutorial. It is dedicated to those who are running an online business but do not know how or fail to increase traffic and conversions for their website, sell more, and build a trustworthy
Post a Comment
Read more

10 BEST SHOPIFY CLOTHING STORE EXAMPLES TO CHECK OUT

  Shopify is one of the rising stars in eCommerce. There are thousands of stores built on this platform. If you’re looking for some inspiration when it comes to starting your own Shopify clothing stores, this article is for you! In this blog post, we will show you 10 of the best Shopify clothing stores out there. These stores are killing it in terms of design, branding, and sales. So if you’re looking for some fashion inspiration, or just want to see what’s possible with Shopify, then keep reading! Top 10 Best Shopify Clothing Store Examples Fashion Nova Fashion Nova is the world’s top brand for ready-to-wear clothes and lifestyle products. This business is well-known for providing the season’s hottest looks to millions of people all around the world, earning them the distinction of the #1 Most-Searched Fashion Brand on Google in 2018. This makes them become one of the most visited Shopify clothing stores in the world. They provide collections for women, men, curves, and kids as a Los
Post a Comment
Read more

Guide on Incorporating a Blog into Your Shopify Store

  In today's digital landscape, leveraging a blog has evolved into an essential tool for businesses aiming to connect with their audience, disseminate valuable insights, and fortify their brand's credibility. A blog, serving as a digital platform, enables businesses to disseminate informative and captivating content, ensuring their customers remain informed, entertained, and motivated. For Shopify store proprietors, integrating a blog segment into their online store holds the potential for numerous advantages, bolstering their marketing endeavors and fostering overall success. Let's delve into the process of adding a blog to a Shopify store and uncover valuable tips for crafting an engaging blog specifically tailored for a Shopify store. Steps to Add a Blog to Your Shopify Store Step 1: Preparing Your Blog for the Shopify Store Enhancing your online presence and engaging with your audience through a blog on Shopify involves meticulous preparation. Here's how to get star
Post a Comment
Read more