TOP 7 ECOMMERCE PLATFORMS TO CONSIDER IN 2023

The last few years have witnessed the rise of the eCommerce platform with tons of features and look that suit each business’s requirements for eCommerce websites. An eCommerce platform makes it possible for businesses to reach customers in online channels, hence helping increase the market size of the businesses. 

While traditional eCommerce software is costly, not scalable, difficult to work with, and time-consuming considering customization and integration with other systems, the eCommerce platform is a better solution for creating relevant, engaging, and personalized online experiences.

Among hundreds of eCommerce websites, you have to pick one that can decide the future of your business. In this article, we’ll explore 7 of the best eCommerce platforms and also cover their features, pros, cons, and whom they’re recommended for most, so take a look below, you can have all the key details and see which is a perfect fit for your unique business needs.

7 Best eCommerce platforms in 2023

An eCommerce platform is an important tool that enables businesses to reach more customers and earn more profits. Listed below are the TOP 7 eCommerce platforms for businesses to develop their eCommerce websites.

# Magento

On the top of the list, here comes the Magento eCommerce platform. Established in 2017, Magento soon became a leading platform when it comes to deciding one of the best open-source eCommerce platforms for online business setup.

Magento stands out as an open-source CMS that provides businesses the ability to extend whenever needed. Magento has gained popularity among businesses around the world as the preferred choice for an online store. 

Advantages of Magento:

• Open-source with cost-effective features: With its open-source characteristic, it allows developers to modify and adjust features following the company’s requirements. Companies can also improve the site at any time for their business growth. Magento eCommerce platform is available in two versions, one of which is totally free of charge for small businesses to give it a try.
• Built-in functions: Magento eCommerce platform provides many backend administration and tons of useful frontend features that allow you to create the best customer experiences possible. Regarding multicurrency, languages, taxes, discounts, coupons, and types of reports, Magento is at top of the list.
• Scalability: When your business extends, you can change to the Enterprise version instead of using the Community one with absolutely no problem with migration. All of your data will be stored in just one backend office, hence helping you save a lot of time and effort when your business grows.

However, there are still some minor disadvantages to this eCommerce platform as follows:

• Hosting: Hosting, however, is not included in Magento. Therefore, you have to pay for hosting separately. But it also means that you have a chance to find the best hosting that suits your own business’s purpose and requirements.
• Customization: It seems easy for most online merchants to set up an online store on Magento, however, it’s a different thing when it comes to sophisticated customization. It would be challenging for people with poor technical knowledge to make deep customization. But, you can always have qualified developers to handle these things for you.

If Magento is your chosen eCommerce platform and you need help optimizing your stores for the most sales possible, take a look at our Magento services to see how we can help you.

# Shopify

Just like Magento, Shopify is also an eCommerce platform that allows you to set up and run an online store. With Shopify, you don’t have to worry about website maintenance or server updates.

There are a few advantages along with disadvantages of Shopify as listed below

Advantages:

• Easy use: For less tech-savvy people, Shopify is one of the most popular eCommerce platforms. It not only helps you with managing your store’s technological needs but also provides you with a simple and clear interface for navigation.
• A great range of payment processors: With over 100 payment processors integrated into Shopify, you can operate your store accepting different currencies. 
• Various themes and designs: Shopify provides you with many themes and designs classified into specific categories. This would help you with your store’s look and design.

Disadvantages:

• Theme customization: although the Shopify eCommerce platform offers you a lot of theme choices, if you want to make your store have your personalized theme that fits your brand’s image, you will need the help of a professional developer to do the coding for you.
• Hosting email: A huge inconvenience of Shopify is that it doesn’t provide you with a hosting email. You can’t have your personalized hosting email. 
• Cost: If you want to have a professional online store on this eCommerce platform, you will have to invest an amount of money that can go up to 299$. You will probably have to pay more if you also subscribe to some more applications or third-party gateway.

Even though Shopify is one of the most friendly eCommerce platforms for beginners, the optimizing process still yields quite some difficulties. If you need help speeding up the optimizing process of your stores, drop us a message and Magenest’s Shopify experts will be with you in no time.

Source: https://magenest.com/en/ecommerce-platform/