Mobile commerce helps businesses and analyzes on-the-go financial data. Individuals could only trade individually or through a fixed telephony at some stage. These constraints have been removed by mobile devices, such as smart phones and PDAs. To find mobile commerce definition and examples of mobile business in daily life, you don’t have to look far.
What is a mobile commerce?
Mobile commerce is the use of portable handheld devices like cell phones and tablets, including the buying and selling of goods, online banking and paying bills, to carry out commercial transactions online. There is increasing usage of mobile commerce. In 2017, the mobile trade revenues in the United States were projected to be $207.2 billion, according to the market research firm Statista.
Mobile commerce history
Kevin Duffey invented the mobile trade term at the start of the Global Mobile Commerce Forum for the first time in 1997. Coca-Cola, which has installed two cell phone-enabling distribution machines, accepted payment via SMS text message in Helsinki, bringing this idea to life in the same year.
The principle was further validated in 1998 when Radiolinja allowed the selling of digital content such as ringtones on mobile devices. After 2000, there was no reversal. Handsets made it easier for participants to pay and to vote for preferred realities in relation to parking, train tickets, etc.
In 2004, also with the introduction of GCash, the wallet was transferred from your pocket to your cell phone. And then the iPhone took place, moving the mobile business from SMS to real apps. The mobile trade is made possible by smartphones like IOS and Android, as we know it today. We can now purchase and rent goods, utilities, inventories, cryptocurrency and other equipment using mobile telephones, carry out all banking transactions using a smartphone and even use mobile telephone for these transactions as a prepayment wallet.
Mobile commerce examples
Mobile banking
Mobile banking is one of common mobile commerce examples because it enables customers, regardless of where they are, to check their bank balance. Many banks provide a free service that provides customers with a text message to check their balance. Smartphone applications are a warning when money begins to run down and depositors can move money without a bank visit.
Mobile purchases
Smartphones allow consumers to shop on a standard computer just as they would. Customers can buy products using a mobile web browser or make it available for download using one of the many online applications. In 2008, Amazon released TextBuyIt, which enables shoppers to check out with text messages.
Users can pay for coffee from more than 1,000 Starbucks sites via the Starbucks Card Mobile application without taking out wallets or digging into bags.
Mobile investment
As the stock market is continuously changing, investors also use cell phones for transactions and stock prices. Many smartphones feature preinstalled inventory control software. Additional functionality is provided by third-party applications. A stock broker is simply a phone call away when it comes to buying and selling shares.
Read more: https://magenest.com/en/mobile-commerce/
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