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ASTONISHING SHOPIFY STATISTICS THAT YOU NEED TO KNOW IN 2023

 Since its launch in 2006, Shopify has transformed from a snowboard store website to a well-known eCommerce ecosystem. Today, it is one of the most popular platforms for merchants wishing to sell their products and services online, with millions of businesses being powered by it worldwide. In this article, we’ll share some incredible Shopify statistics on market share, revenue earned, number of users supported, traffic trends, and more so that you can gain insight into just how powerful this eCommerce giant is.

Shopify Key Facts That You Should Know

When it comes to the eCommerce field, Shopify has arisen as the most powerful platform in the world right now. Therefore, there’re some exhilarating facts that you should understand and maybe these interesting facts can help you feel enjoyment and excitement before we jump right into the concrete and dry metrics and statistics.

Basically, Shopify is a comprehensive cloud-based eCommerce platform that allows you to create and operate an online store. Turn back time, it was developed in 2006 by three Canadian (Tobias Lütke, Daniel Weinand, and Scott Lake) for selling snowboarding gear over the web because they felt their eCommerce experience was so terrible. However, it soon evolved into an all-inclusive eCommerce solution servicing different industries of any size. 

Shopify provides online store owners with an all-inclusive set of eCommerce features to help them manage their online businesses efficiently. Shopify merchants have everything they need for success: customizable themes (Shopify Themes), payment gateways like Shopify Payments, digital marketing tools to the convenient point of sale hardware (Shopify POS) and email marketing tools (Shopify Email), international selling capabilities (Shopify Markets), tax calculation services, shipping solutions, and other features installed – configured through integrating Shopify apps.

Moreover, Shopify also empowers merchants to reach customers on a multitude of platforms and marketplaces, including Facebook, Instagram, eBay, Amazon, TikTok, and from their own existing websites. The vendor’s buy button feature allows anyone to conveniently purchase products from your Shopify store via any website or blog.

There’s an interesting fact that in 2018, Shopify opened its very first physical store located in Los Angeles because there are plenty of successful merchants using Shopify to empower their online store in this city. This physical store of Shopify is a perfect place to showcase Shopify’s products and services, how features work, tutorials on using tools, and how they can bring their values to merchants, helping them boost and leverage their online businesses. Additionally, they have a generous affiliate program that allows affiliates to gain up to $58 for every single paid plan signup they bring into the program. Thanks to this partially, Shopify now can expand so quickly to all corners of the world.

Through 17 years of development, Shopify is now a publicly traded company and is owned by its shareholders. Over 65% of Shopify shareholders are institutional investors like Morgan Stanley (7.48%) and Baillie Gifford (6.45%). In total, 1,290 separate institutions hold Shopify shares, and 0.18% of shares are held by company insiders. Shopify’s CEO and founder Tobias Lütke has an estimated net worth of $3.8 billion according to Forbes, and currently owns 6% of the company. Furthermore, he holds 40% voting power in Shopify through his non-transferable founder share which was granted at Shopify’s annual general meeting on 7 June 2022.

General Shopify Statistics

So now you captured some interesting facts about Shopify. To have a deeper knowledge of this wonderful eCommerce platform, we will dig into some general statistics about Shopify together. Let’s get started.

Shopify Market Share

In terms of market share of eCommerce sites, in 2022, WooCommerce dominated eCommerce sites with a commanding 36.68% of the total market share. Squarespace Online Stores and Woo Themes followed in second and third place respectively at 14.49% and 14.42%. Although they were fourth overall, Shopify and Shopify Plus combined (with 11.2%) still held incredible one-in-ten online stores worldwide. This put them far ahead of other platforms like MonsterCommerce, WixStores, and BigCommerce … solidifying their position as the world’s leading platform for modern eCommerce solutions (Source: Statista, Meetashi).

Additionally, one of the most critical metrics that should be taken into account is the platform’s portion of the top million Internet sites. This metric uses usage distribution in the Top 1 Million Sites on the Internet to organize the ranking. Despite only standing 4th in the overall ranking of all websites in terms of market share, Shopify is the second biggest eCommerce platform provider on this list with 20% ownership when we exclude its subsidiary platforms such as Shopify Plus. Surprisingly enough, WooCommerce surpasses even them by possessing 23%, making it number one overall in terms of usage distribution in the top million Internet sites (Source: Builtwith).

Read more: https://magenest.com/en/shopify-statistics/

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